Washing process to help brand differentiation

Mia is the head of a fashion brand specializing in denim, and she has unique requirements for the washing process of her products. She hopes that each pair of jeans can show a personalized “old” effect, retaining the stiff feel of denim, but also showing a stylish, retro feeling. However, Mia has encountered several water washing plants that, although cheap, did not meet her requirements for quality and detail.

Mia approached us during a brand expansion process and is known for its excellent water washing technology. Our factory not only has advanced washing equipment and an experienced technical team, but also can customize the washing process according to different fabric and design needs. To make Mia’s brand even more unique, the factory also offers a variety of creative wash effects, such as hand fraying, fading treatment and special dyeing, to give each pair of jeans a unique style.

After many proofing and adjustment, Mia finally got satisfactory results. The washing effect of each pair of jeans is natural and layered, not only maintaining the original texture of denim, but also adding a sense of fashion and retro style. After the release of the series, her jeans were warmly welcomed by the market because of their unique washing effect, and sales were significantly increased.

“Kevin Fashion Manufacturer” is not just a supplier, it is a partner that truly understands the needs of a brand and can achieve individual customization, “
Mia says.